Screening and hiring of Order Bookers / DSRs
Ensure implementation of Annual Operating Plan of which the Key Performance Indicators are.
Achieving the monthly Volume targets locked at the start of the year
Productivity of daily planned shops to be visited
Ensuring Range availability of Sports Drink in the market
Prime rack location identification and maintenance of rack integrity
FIFO has to be maintained both at the warehouse and in market
Negligible stale in the market has to be maintained
Identify stock requirement at the warehouse
Deliver volume and revenue target for his territory
Capability development of distributors and distributor workforce
Rollout of Sales OOR modules across distributor workforce.
Effective utilization of promotional budget by distributor and DSR
Effective utilization of subsidies provided to the distributor i.e. stale allowance, DSR salaries and Van rentals by ensuring that DSR / Distributor lifts all stale product from the market, all vans and DSRs claimed by the distributor work throughout the month
Conduct in market training/coaching with regular Follow up / Work with
New account development
Daily reporting on all KPIs mentioned above to the ASM
Management of all PI assets including racks etc.
Implementation of Sales software at distributor end has to be ensured
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