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Social Media Specialist Duties and Responsibilities
� Develop, implement and manage our social media strategy
� Define most important social media KPIs
� Manage and oversee social media content
� Measure the success of every social media campaign
� Stay up to date with latest social media best practices and technologies
� Use social media marketing tools such as Buffer
� Attend educational conferences
� Work with copywriters and designers to ensure content is informative and appealing
� Collaborate with Marketing, Sales and Product Development teams
� Communicate with industry professionals and influencers via social media to create a strong network.
� Setting up and optimizing company pages within each social media platform
� Building and executing social media strategy through competitive research